BuzzSumo.com analyzed 100 million articles to discover what it takes to make your pins go viral. What they found can turn your content creation into a science.
My version of what they discovered might be short, but it’s jam-packed with tips top bloggers use every day. You might even think this list is refrigerator worthy!
Note: Pin scheduler Traffic Wonker has sadly gone out of business, but owner and CEO Andy Fling has given me permission to share his useful Pinterest research and other information on my site. I jumped at the chance as Andy is the smartest guy I know when it comes to Pinterest!
1) Go Long
In general, articles with 400 words work. However, articles with 1,000+ words perform far better. So, make it meaningful and write in-depth. Your reward will be great!
2) Lists are Rad
Articles with lists make it easy to absorb information. They also get way more shares than other types of articles. Lists with 10 items are generally the most successful.
3) Fav Day
Tuesday is generally the best day to post on social networks, though it’s best to test this to discover if it’s best for you. Tuesday is also considered the most productive day of the week. Monday, Wednesday and Thursday come in second.
4) Image It Up to Help Your Pins go Viral
Articles with at least one image are shared twice as much as those without an image.
5) Be Charming
Cute articles top the list. Funny and entertaining follow their lead. If your articles can deliver something witty, it’s more likely people will share it with their friends.
6) Be Transparent
Articles are shared more often when they have a byline and personal story that people can relate to.
Making your pins go viral might not happen the first time you post your content. It may take a few reposts to get top influencers to notice.
by Andy Fling
Founder and CEO of TrafficWonker.com
Here are some other posts from Andy that you might find helpful:
Blogging resources I love and recommend:
Tailwind – I’ve been working with Tailwind for about five years. They are the pin scheduler of choice and it is jam-packed with great features. If you haven’t already, sign up for a FREE month of Tailwind HERE.
Legal Templates – You are required by law to have a certain package of legalese on your blog. You need to have copyright notices, privacy policies, and various other terms and conditions to protect yourself from being sued. The package I recommend is created by Amira Law – a lawyer who specializes in all aspects of blogging and internet business legalities. Learn more about these Legal Templates HERE.
Pinterest Resources – Pinterest is definitely my jam. I can do a personalized Pinterest/Tailwind audit where I go over your account with a 30-point checklist and then set up a Zoom call with you to give you TONS of suggestions. Order the Pinterest Audit HERE.
HIRE ME – I make a full-time living taking great care of my blogger peeps. I’ve done Pinterest Management for the last five years for dozens of clients. I set up mailing lists, automations and build pop-ups for people. I can also build you a simple website. To learn more – go HERE.